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Free SEO Tools

FreeToolr helps you check, fix and prepare websites with browser-based SEO tools for audits, keywords, technical issues, metadata, schema and marketing links, so you can spot problems and choose practical next steps.

Which tool do I need? Start with Website SEO Audit to find broad problems, then use Page Speed Checker or Core Web Vitals Checker for performance issues. Use Meta Tag Analyzer, Schema Markup Generator, Keyword Suggestion Tool or UTM Builder when you need a focused result.

Most tools here run in your browser. Tools that fetch a web page tell you before they do.

20 tools here 2 live now 6 sections 80+ planned
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New: free SEO audit

How healthy is your website's SEO?

35+ checks in one run: crawl and index, content, Core Web Vitals, schema, security and AI search readiness. Every issue comes with a plain fix and the tool to make it.

Free, no account for the quick check. PDF report and history with a free account.

Audits 7

Open Audits
Website SEO Audit Live Find what holds a page back in search
SEO Site Comparison Live Look it up instantly
Page Speed Checker Soon Check page speed and see what to fix
Mobile Friendly Test Soon Check it and see what to fix
Core Web Vitals Checker Soon Check core web vitals and see what to fix
AI Search Readiness Checker Soon Check AI search readiness and see what to fix
Broken Link Checker Soon Check broken link and see what to fix

On-Page SEO 5

Open On-Page SEO
Meta Tag Generator Soon Title and description tags done right
Meta Tag Analyzer Soon Check meta tag and see what to fix
SERP Snippet Preview Soon Look it up instantly
Keyword Density Checker Soon Check keyword density and see what to fix
Open Graph Generator Soon Make an open graph in seconds
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Technical SEO 5

Open Technical SEO
Robots.txt Generator Soon Make a robots.txt in seconds
XML Sitemap Generator Soon Make a XML sitemap in seconds
Redirect Checker Soon Check redirect and see what to fix
Website Screenshot Generator Soon Make a website screenshot in seconds
llms.txt Generator Soon Make a llms.txt in seconds

Keywords 1

Open Keywords
Keyword Suggestion Tool Soon Look it up instantly

Schema Markup 1

Open Schema Markup
Schema Markup Generator Soon Make a schema markup in seconds
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Marketing 1

Open Marketing
UTM Builder Soon Make an UTM in seconds
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About SEO Tools

SEO tools help you understand how search engines and visitors experience your website. FreeToolr groups them by task, so you can move from diagnosis to practical fixes.

Audits include Website SEO Audit, SEO Site Comparison and AI Search Readiness Checker. On-Page SEO covers meta tags, snippets, headings, keyword use, image alt text and Open Graph data. Technical SEO includes Page Speed Checker, Mobile Friendly Test, Core Web Vitals Checker, Broken Link Checker, robots.txt, XML sitemaps and redirects. Keywords help you find search ideas and review keyword density. Schema Markup tools create structured data for eligible rich results. Marketing tools include UTM Builder and Website Screenshot Generator.

These tools suit site owners, developers, agencies, writers and small businesses. They can help you prepare a new site, review an existing page or compare competitors. The tools run in your browser, and files are not uploaded. URL-based checks use the address you enter.

FreeToolr checks tools against clear inputs, expected outputs, browser behavior and current guidance from sources such as Google Search Essentials. Results show findings or estimates, not ranking promises. Use Google Search Console for first-party performance data from your own Google property.

20 tools listed now, 80+ planned across 6 sections. Every tool is free, works without an account and is tested before it goes live. How we test tools.

Who uses these

Questions about SEO and marketing

Which SEO tool should I use first?

Start with Website SEO Audit for a broad review. Then check Page Speed Checker, Mobile Friendly Test and Core Web Vitals Checker before changing page content.

Can free SEO tools improve my Google rankings?

They can find technical and content opportunities, but no tool can guarantee higher rankings. Google says meeting technical requirements does not guarantee crawling, indexing or ranking.

What is the difference between a page audit and a site audit?

A page audit checks one URL, such as a title, heading structure or image alt text. A site audit reviews many pages and can reveal broken links, redirects, sitemap issues and wider technical problems.

Are keyword volume and difficulty scores exact?

No. Third-party keyword figures are estimates and can vary by country, search engine, date and data source. Review the actual search results and intent before choosing a topic.

Do these SEO tools work for local searches?

Use location controls when available, then check the results for your target country, city, language and device. Local search results can differ from national results.

Do I need Google Search Console as well?

Yes, if you manage the website. Google Search Console provides first-party data about clicks, impressions, indexing and search queries, while FreeToolr helps check pages and create SEO files.

Are files uploaded when I use FreeToolr SEO tools?

No. The tools run in your browser, and files are not uploaded. Enter only the URL or text needed for the specific check.

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FreeToolr stays free because people help it grow. Share a tool you like, tell us what to build next, or support us on Ko-fi.

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